Digital marketing is a type of marketing that promotes products and services through the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms.

SEARCH ENGINE MARKETING
SEM marketing, although frequently confused with SEO, refers to your paid advertising initiatives, such as Google Ads, that help increase brand recognition and increase the exposure of a website or product in search engine results pages (SERPs). Examples of search
engine marketing includes reactive, Google Shopping, and serve ads.
WEB DEVELOPMENT
Web development is the process of designing, developing, and maintaining websites. The field includes a wide range of tasks ranging from coding to technical design to the operation of a website or application on the internet. Front-end and back-end
components are included in web develo.pment

Content marketing is a type of marketing that entails creating, publishing, and promoting content strategically (including blog posts, emails, videos, and podcasts). Content marketing is commonly used to raise brand awareness and engagement,
entice visitors or users, generate sales leads, or drive purchases and
revenue.
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